The Indonesian Ministry of Forestry has made the decision to ban elephant rides in zoos and conservation centers nationwide. This move has been welcomed by animal welfare organizations as a historic step for elephants in Southeast Asia. Bali's Mason Elephant Park, one of the last venues in the country to offer elephant rides, has already halted this activity and is transitioning to observation-based experiences instead.

Elephants are considered sentient and intelligent animals, and riding them can cause long-term physical and psychological damage. Experts and scientists warn that elephant riding often involves painful training methods, restricts natural behavior, and can lead to attacks on keepers. The decision to ban elephant rides reflects a growing awareness of animal welfare and ethical wildlife tourism, with calls for tourism operators, policymakers, and the public to support this transition and reject harmful practices that exploit wildlife. Born Free strongly advises against riding elephants or participating in close contact activities with wild animals.