Mezcla, a US-based plant-based protein bar maker, has secured $9.5M in Series B funding to expand its product line and distribution. The funding round was led by Bluestein Ventures, with participation from other investors including Santatera Capital and Grupo DMI. Mezcla's protein bars, which feature pea protein puff crisps, have seen significant growth in popularity, with a 128% compound annual growth rate since 2022.

The company plans to use the funding to deepen its distribution in supermarkets and online retailers, develop new products, and expand its team. Mezcla's unique selling point is its crispy puffs, which differentiate it from other plant-based protein bars on the market. With a focus on taste, texture, and functionality, Mezcla aims to become a leading brand in the plant-based protein category as it continues to scale.