Norway has made the groundbreaking decision to phase out fast-growing “frankenchickens” by 2027, becoming the first country to commit to 100 percent high-welfare birds. These turbochickens, bred for rapid growth, experience a range of welfare issues due to their extreme size and weight gain, leading to significant suffering as they reach their slaughter weight at just six weeks old. Animal welfare organizations have long condemned this practice, with Norway’s move being hailed as a historic moment and a major step forward for animal welfare.

Several NGOs and animal rights groups in the UK have been calling for a similar transition away from fast-growing breeds, as part of the Better Chicken Commitment. While over 60 percent of farmed chickens in Norway are currently fast-growing breeds, the UK industry heavily relies on these birds as well, resulting in over 114 million animals being affected. Advocates stress the importance of following in Norway’s footsteps and transitioning to higher welfare, slower-growing breeds to improve the lives of chickens raised for food and address the significant welfare issues prevalent in the industry.