Pret Targeted By £1 Million Public Accountability Campaign Over ‘Frankenchickens’

Pret A Manger is facing a £1 million “Public Accountability Campaign” over its failure to stop selling “Frankenchickens” by 2026. Anima, a British animal rights organization, launched the campaign to hold Pret accountable for breaking its promise to phase out the use of fast-growing birds that suffer health issues and poor living conditions.

Despite signing up to the Better Chicken Commitment in 2018, Pret has made zero progress in adopting slow-growing breeds in its UK, US, and France locations. The company’s updated timeline for full adoption of slow-growing breeds is set for 2032, sparking criticism from animal rights activists for its lack of immediate action. The accountability campaign aims to pressure Pret to take tangible steps towards animal welfare rather than just making empty promises.